Connecting sports and their fans
Live sport is failing to connect with younger generations who are used to being digitally connected to their ecosystem culture. Its century-old business model of one-way broadcasts and impression-based advertising lacks fan participation and ROI data. Fans are engaging with one another about sports but the teams, athletes and sponsors are largely missing from the conversation.
HOW DOES IT WORK?
Skydome is best thought of as a multi-sport stadium in the cloud, where fans can chat with friends, enjoy gaming live with their favourite teams and be rewarded for their fandom. This new depth of engagement is 18 times higher than that of social media. Combined with crypto tokens for fan rewards, NFT athlete assets, and digital marketing opportunities, Skydome is poised to change the world of sports.
WHO IS DOING IT?
Fans are already spending an average of $566 per year on supporting their teams. In just five major North American leagues, Skydome has identified 37,000 sponsorable moments.
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